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Tuesday, January 31, 2017

Dude, really? An Open Letter to Ike's Sandwiches

Dear Ike's

Really? $11 for this?


Today I got my first paycheck from my new job. I am very pleased about this and decided that although I always bring my own lunch to work, today I was going to celebrate and buy my lunch.

I was excited to see Ike's across the street from my office in Emeryville. I'd never eaten at an Ike's before. I was excited to give it a try. Today I tried Ike's for the first time. Unfortunately, today I probably tried Ike's for the last time.

Whenever I go to a sandwich place I've never been to before I order a salami sandwich; a simple one with salami, lettuce, tomato, mustard, mayonnaise and pepperoncini on sliced sourdough bread. It's an easy sandwich that's hard to fuck up.

Guess what Ike's, you fucked it up.

Take a look at the picture. This is supposed to be a Salami sandwich? It's not. It's a mustard and lettuce sandwich with salami as a condiment.

I know my salami sandwiches. I am a casual expert when it comes to salami sandwiches. I have eaten more salami sandwiches than any other sandwich I've ever eaten combined, and that includes all the PB&J I had as a kid. One could argue I am an armchair connoisseur of salami sandwiches, or really, any sandwich using the salumi family of meats.

First, let's talk about the bread. I ordered my sandwich on sliced sourdough. You made my sandwich on a sourdough roll. I don't like rolls for sandwiches because the top of the roll always cuts up the roof of my mouth. I don't like that feeling. If you don't have sliced sourdough on your menu, your cashier should have alerted me to that fact when I asked for it. She did not.

Second, the lettuce. Shredded lettuce is gross on sandwiches. I know, this is a personal preference. Not a deal-breaker if the rest of the sandwich is delicious, but not my favorite thing.

Third, kind of goes back to the shredded lettuce. Too much mustard serves as a swimming pool for the shredded lettuce. One should not be able to pour lettuce out of a sandwich.

Fourth, I should have read the menu better. I did not know your sandwiches come hot unless otherwise asked. I have a problem with hot lettuce and hot mustard and mayo. I know there are some freakshows out there who think that hot condiments (we're talking temperature, not spice) are appetizing. I am not one of them. The smell of hot mayo makes me want to hurl. Hot mayo smells like Nair.

Fifth, and the most important of the factors of why your sandwich was so disappointing, why don't you put salami on your salami sandwiches? A wafer-thin layer of salami spread across a piece of bread does not a salami sandwich make. For a sandwich this size, and for $11 I should have gotten salami piled at least 1/2 inch high. Even if the rest of the sandwich is sub-par, it can be saved by the quality and amount of meat it has. Your lack of meat did not provide that lifeboat it needed to save the integrity of my sandwich.

All that being said, I was hungry. I ate the sandwich. Also, I didn't want to waste food. I paid 11 freaking dollars for it. It was so super far from the best sandwich I've ever had, but at best it was "pretty OK." I won't eat at Ike's again, unless someone else is paying and they go get it and bring it to me.

Thank you,
Andrea

P.S. I am not a crackpot.

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